Courses

Learn to build content
that actually works.

Practical frameworks and execution systems for founders who are done wasting time on content that goes nowhere.

Foundation

Positioning & Brand Narrative

Before you write a single post, you need clarity on who you are, who you serve, and what makes you the obvious choice. This course walks you through the full positioning and messaging framework we use with every client.

  • Define your positioning clearly and precisely
  • Build a brand narrative that earns attention
  • Develop your core messaging framework
  • Write a founder story that converts
4–6 hrs Self-paced · 6 modules
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Execution

LinkedIn Content System

The complete system for building a consistent, high-converting LinkedIn presence. From content pillars to post formats to the exact rhythm that keeps you visible without burning out.

  • Build a 90-day content calendar
  • Master the post formats that drive engagement
  • Turn one idea into a week of content
  • Attract inbound without cold outreach
6–8 hrs Self-paced · 8 modules
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Coming soon
Advanced

Ghostwriting for Influence

How to write in someone else's voice — or build a framework so your ghostwriter writes in yours. Used by content teams, fractional CMOs, and founders who want consistent output without writing everything themselves.

  • Extract and document any founder's voice
  • Build a ghostwriting brief that actually works
  • Write content that sounds like the person, not a template
  • Build a scalable content operation
3–5 hrs Self-paced · 5 modules
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